Web Marketing
After you have made the decision to build a web site the next step is to determine how best to market your new site. At Cyber Solutions, we help you determine who your target audience is and then identify different methods of reaching them. From the conventional to the creative, we help you to get your message out to your target audience.
Unfortunately, there is no "one size fits all" solution to marketing your web site. A successful marketing campaign will have to be designed specifically to reach your intended audience. There are countless marketing options available. We can help you to develop and implement a marketing strategy that makes the most of your available time and resources.
Search Engines & Search Engine Optimization
 |
One of the most talked about, yet least understood aspects of web marketing is the search engine. Everyone knows the importance of ranking well in search engines, however, most people don't understand how search engines actually work and how to achieve good search engine positioning. Our search engine optimization page provides more information on search engines and covers some of the basics of search engine optimization.
At Cyber Solutions we design your site to maximize your opportunity for top search engine rankings and submit your site to all of the major search engines and directories.
Currently many of our customers enjoy top rankings in most of the major search engines for their chosen keywords. |
Directories
|
There are many general and industry specific directories available. These directories can be a great way to obtain visibility for your site.
Cyber Solutions can help you to identify and obtain listings in the appropriate directories for your business. |
Pay-per-click Programs
|
Many of the search engines display "sponsored results" either above and below or to the right of the main search results. These positions are available through companies such as Overture and Google's AdWords pay-per-click programs. In many cases, with appropriate keyword selection, this can be a very effective marketing tool.
Cyber Solutions works with our customers to develop their pay-per-click programs and can manage the program or train the customer to manage the program on their own. |
Links to Your Site
|
Another important web marketing tool is having other sites linking to your site. Having quality sites linking to your site has 2 benefits. First, by having a link on another site you'll receive the traffic from people following that link. Second, links from quality sites will help your search engine positioning.
Cyber Solutions can help you identify quality sites and show you the best ways to obtain a link. |
Permission Based E-mail Campaigns
|
E-mail can be an effective and inexpensive web marketing tool, however, because of the issues with spam it's very important that your e-mail campaign be opt-in only. Cyber Solutions can help you to develop an effective e-mail campaign that reaches your customers and ensures that you are in compliance with all federal and state laws. |
Current Marketing Strategy
|
Cyber Solutions can help integrate the marketing of your site into your current marketing plan. |
Cyber Solutions Corporation 700 NW Gilman Blvd. #259, Issaquah, WA 98027 |
